By now, you’ve heard that you should have a sophisticated marketing clickfunnels $19 plan firmly in place. However for many business owners, that advice is similar to hearing you ought to floss twice daily. It sounds good in theory, but it’s not quite there in practice.
There’s a very good reason for that. Developing an advertising funnel may be complicated and time intensive, and it’s an easy task to push to the back burner.
However, a good, reliable funnel will lead to more customers, more sales, and more revenue. And it doesn’t have to be complicated. Actually, you most likely have a station in position, even though you don’t realize it. So here would be the questions to think about about your funnel to make sure it’s set up for success.
Do you have quality leads?
* Are the proper people becoming aware of one’s brand? If so, how?
* Are your leads coming in towards the top of one’s funnel similar to your paying customers at the bottom?
* Are your leads actually interested in buying something?
In the event that you answered no to some of those questions, focus on the top of the funnel, or quite simply, lead acquisition. Test alternatives for how potential clients and customers find you, whether that’s social media, interviews and guest posting, your blog posts, or some other source.
Does the funnel have a block keeping leads from turning into customers?
* Are your leads becoming more familiar and comfortable with you with time? If so, how?
* Is the conversion rate for contributes to customers at or above the typical of 2-5%?
* Is the average cost per acquisition (aka. sale to a fresh customer) below the expense of the sale (and more importantly, the lifetime value of the customer)?
In the event that you answered no to some of those questions, focus on the center of the funnel, where leads are gathering information regarding you, shopping your alternatives (and your competition), and going right through the buying process. Consider sending a survey to leads who clicked through to landing pages but didn’t buy, asking them everything you could do to improve their experience.
Do you have repeat customers?
* Do you get positive feedback about the customer experience?
* Do you have something for all (at all levels of one’s target audience)?
* Do you offer an incentive for loyalty?
In the event that you answered no to some of those questions, focus on the bottom of the funnel, ensuring that you’re making it simple for customers to develop into repeat business. Ask past customers how you could do better and offer them an incentive to offer another try.